knowing that words can be anything we want them to be, i concentrate on making them as effective as possible for whatever purpose i intend to make them serve

Words have always been cool, and even if people are just catching up to the party now, there's room for everyone. I write simple, clear and concise user focused copies that aim at connecting users to the digital products they use seamlessly. learning a new language and stumbling blindly across a totally unfamiliar landscape makes directing users clearly around an unfamiliar product the utmost priority to me when writing copies. I've collaborated with teams on fun side projects, web copy redesigns and worked on few personal projects.